Comments for Pricing Blog http://pricing.wordpress.com Discussion on Pricing Topics Fri, 23 Dec 2011 15:33:34 +0000 hourly 1 http://wordpress.com/ Comment on with the authors. by Klaus http://pricing.wordpress.com/about/#comment-814 Fri, 23 Dec 2011 15:33:34 +0000 #comment-814 Dear Vamsi, you can use our CBCTOWTP-Tool on our blog to do this. Good luck. Klaus

]]> Comment on with the authors. by Vamsi http://pricing.wordpress.com/about/#comment-805 Thu, 22 Dec 2011 20:45:38 +0000 #comment-805 Hello Dr. Klaus Miller,

I am working on a project that requires me to compute consumers’ WTP. In that regard, I read your recent JMR article including the web appendix posted on the AMA website. I am using sawtooth software to run a CBC and compute the part-worths of each attribute indirectly.

My question is – Does Sawtooth currently offer a module that derives WTPs for me directly or do I need to write an algorithm myself?

Thanks for your time on this.

Regards,
Vamsi

]]> Comment on Product and Service Innovation Conference (PSI) by Jens F. http://pricing.wordpress.com/2011/01/25/product-and-service-innovation-conference-psi/#comment-686 Fri, 11 Nov 2011 15:17:32 +0000 http://pricingblog.com/?p=184#comment-686 Is the paper “Measuring Consumers’ Willingness to Pay: Do Direct Approaches Really Work?” published somewhere?

]]> Comment on Calculating Maximum Willingness to Pay (WTP) out of Conjoint Analysis Utilities by Summer Camps http://pricing.wordpress.com/2008/02/07/calculating-maximum-willingness-to-pay-wtp-out-of-conjoint-analysis-utilities/#comment-256 Fri, 29 Oct 2010 23:10:09 +0000 http://pricing.wordpress.com/?p=34#comment-256 You you could change the post subject Calculating Maximum Willingness to Pay (WTP) out of Conjoint Analysis Utilities Pricing Blog to something more specific for your subject you write. I loved the blog post nevertheless.

]]> Comment on Calculating Maximum Willingness to Pay (WTP) out of Conjoint Analysis Utilities by Linda http://pricing.wordpress.com/2008/02/07/calculating-maximum-willingness-to-pay-wtp-out-of-conjoint-analysis-utilities/#comment-211 Wed, 28 Jul 2010 22:41:34 +0000 http://pricing.wordpress.com/?p=34#comment-211 Hi,

I was wondering how to calculate the standard deviation of the WTP estimates if both coefficients are kept fixed? Is bootstrapping the only answer?

Thanks very much for any thoughts and advice

]]> Comment on Calculating Maximum Willingness to Pay (WTP) out of Conjoint Analysis Utilities by Vlad http://pricing.wordpress.com/2008/02/07/calculating-maximum-willingness-to-pay-wtp-out-of-conjoint-analysis-utilities/#comment-208 Thu, 22 Jul 2010 15:08:52 +0000 http://pricing.wordpress.com/?p=34#comment-208 How can the tool you provide can be used in cases of conditional pricing scenarios. I have conducted a CBC experiment where the price of certain products differ by type of brand and weight. So, for price I used 5 levels (current price, +/-5% of current price, +/-10% of current price), but actually each respondent saw different prices according to different brand-weight combination. Is it possible to estimate the WTP based on the real price?
Many thanks,
Vlad

]]> Comment on Calculating Maximum Willingness to Pay (WTP) out of Conjoint Analysis Utilities by Brent http://pricing.wordpress.com/2008/02/07/calculating-maximum-willingness-to-pay-wtp-out-of-conjoint-analysis-utilities/#comment-206 Tue, 29 Jun 2010 00:17:58 +0000 http://pricing.wordpress.com/?p=34#comment-206 Do you know of any cloud or internet-based conjoint analysis tools? I have the results from a survey-based CBC study and need to run the conjoint analysis on the coded result variables.

Thx,
Brent

]]> Comment on Calculating Maximum Willingness to Pay (WTP) out of Conjoint Analysis Utilities by Ludie Frederiksen http://pricing.wordpress.com/2008/02/07/calculating-maximum-willingness-to-pay-wtp-out-of-conjoint-analysis-utilities/#comment-204 Mon, 14 Jun 2010 10:02:29 +0000 http://pricing.wordpress.com/?p=34#comment-204 A Excellent write up, I will be sure to save this in my Newsvine account. Have a good day.

]]> Comment on Calculating Maximum Willingness to Pay (WTP) out of Conjoint Analysis Utilities by Sartaj Bedi http://pricing.wordpress.com/2008/02/07/calculating-maximum-willingness-to-pay-wtp-out-of-conjoint-analysis-utilities/#comment-203 Fri, 04 Jun 2010 06:44:22 +0000 http://pricing.wordpress.com/?p=34#comment-203 Hi,
I run a restaurant and am trying to determine the willingness to pay for wines and other categories.
I also am trying to assess thresholds level of WTP for each category and the point when the customer may switch.

eg if you price spirits too high then customer may choose to have beer.
or if you price wines too hiugh customer may choose to have wine by glass only.

Please advise as to how can I conduct a conjoint analysis. or where can I read about it.

]]> Comment on Calculating Maximum Willingness to Pay (WTP) out of Conjoint Analysis Utilities by conjoint analysis http://pricing.wordpress.com/2008/02/07/calculating-maximum-willingness-to-pay-wtp-out-of-conjoint-analysis-utilities/#comment-201 Thu, 08 Apr 2010 10:48:38 +0000 http://pricing.wordpress.com/?p=34#comment-201 nice blog.. liked it very much….can someone give me some other related blog address..???neways appreciated..!!!

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